Journal

Winning customers

Turning visitors into calls, enquiries and people through the door.

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July 29, 20265 min read

Email Newsletters: Reach Customers Without Ad Spend

A practical guide to starting an email newsletter for your small business so you can reach customers directly without paying for ads.

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July 27, 20264 min read

WhatsApp Business: A Direct Line to Customers

How to set up WhatsApp Business the right way, answer faster without living on your phone, and keep customer chats professional.

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July 24, 20264 min read

Building Trust: What Visitors Want in 5 Seconds

A visitor decides in seconds whether to trust your website — here's what they look for and how to give it to them fast.

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A barber cutting a customer’s hair in the shopJuly 15, 20265 min read

Getting Google reviews without being pushy

Most happy customers would leave a review — they just never get asked. Here is how to ask once, make it easy, and then let it go.

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An open sign hanging on a glass shop doorJuly 15, 20265 min read

Hours and contact details that win customers

Your opening hours live in two places, and customers mostly read the one you never check. Here's how to get both of them telling the truth.

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