Journal

Getting found

How customers find you on Google, on Maps and everywhere else.

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A florist arranging a bouquet in her shopJuly 15, 20265 min read

The SEO basics that actually matter

Forget keyword density and agency reports: four things decide whether local customers find you, and you can do all of them yourself tonight.

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View through a bakery window of two staff members at workJuly 15, 20266 min read

Getting Found on Google in Your Own Town

When someone nearby searches for what you sell, you want to be the name they see. Here's how to show up in local Google results without paying for ads.

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